High Fashion Sews Up Another Market: Designers Targeting the Working Woman With Business Chic

Fashion Trends 12222-2020 Shared by 40 Fashion Experts
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To help to set off your designs and to give them real credibility for reselling you need to have all of the stock items you have chosen rebranded with your own labels. Whist a number of garment manufacturers are starting to offer styles without labels most still sew in their own brand labels. To finish things off why not add a matt or gloss card swing ticket, printed on both sides, with your brand logo and garment information? Email Address. Sign In Forgotten password? Create Account. Enter the e-mail address associated with your account, and we'll email you a password reminder.

Send Cancel. Home Starting a T-Shirt Business. Starting a T-Shirt Business So you are thinking about starting your own t-shirt or clothing business selling a range of t-shirts, hoodies, sweatshirts and headwear. To help here are some points that you should consider. Choosing Your Target Market Begin by choosing your target market probably from something that you have a personal interest in or have contacts to. Take into consideration: Style of clothes they wear. The price range that fits into the lifestyle of the people targeted. Types of fabrics that are popular.

Will the selection be all plain garments with own brand labels or should they be printed or embroidered to give them an exclusive style. What Are The Best Fabrics?

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Where Can I Buy From? Happy to have a simple and detailed description of those categories. Well, we do have great designers. Pricing is a tricky issue.

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We design handbags for urban cyclists and produce them in Chicago, which puts us solidly in two product categories: Bike accessories and fashion handbags. We are thinking of broadening our line to include offerings at both ends of the spectrum instead of straddling the middle, but any other suggestions would be greatly appreciated.

Thanks for clarifying. What about categories within categories — like organic bridge or organic contemporary? Surely this would change the price point…perhaps organic RTW is still too niche to apply to the typical structure? Thanks for this interesting post Kathleen. I must say it is a confusing question. It is important to market yourself in the correct categorie.

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I make all the measurments and grading. And I do not mass produce. At least the prices in Europe are. Thanks for clarifying the price points. I liked the store examples given.

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Stella would be contemporary to bridge, maybe because of her contemporary appeal? And nike? It seems like they are mass market to better depending on the item What does everyone else think? Great topic.

My question is about niche markets. However, everyone consumers throws around the word designer or high-end. It was amazing to find out how secretive and exclusive this society is. It was interesting to watch how this group uses the allure of prestige to market their other labels. Kathleen, You are so generous with your knowledge and expertise!

Like others who responded, I have also been confused about how to label my work. At a certain stage of life, the body changes and shifts. Amanda Montgomery. Skinny Belt. Color Blocking. Mixed Patterns. Metallic Accents. Cape Blazer. And I Get Dressed. Patterned Poncho. Shapely Chic Sheri. Power Red. Denim Skirt. Stephanie Zwicky. Shirt Dress.

Mint Green. Girl With Curves.

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Canadian Tuxedo. Nicole Simone. Geo Patterns. Military Accents. Fringe Jacket.

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Belted Coat. Structured Jackets. Patterned Jumpsuit. Advertisement - Continue Reading Below. Sam Escobar Contributor Sam's enthusiasm for makeup is only rivaled by their love of all things relating to cats. More From Fashion. How to Wear a Denim Jacket. What to Wear and Not Wear!